Business Management Solution for Media Groups

A single, scalable software for linear and non-linear services
Cindy © is an advanced Ad Sales Solution to facilitate sales operations, optimize ad inventory, bring high productivity to ad traffic processes and increase sales revenue. On the one hand, the Linear ad sales for TV and Radio, including addressable ad sales, are smoothly managed in Cindy © from the first ad sales proposal to the invoicing generation covering all stages of the ad traffic. On the other hand, Cindy © also manages Display Ad inventory (video, audio, banner, overlays…) and Digital audio/video ad insertions, sold through Campaign processed either by Purchase/Insertion Order or via Programmatic.
Cindy © offers comprehensive and flexible tools to maximize your ad revenue. With smart, dynamic updating, Cindy © always presents the current status of your ad inventory for more effective management. Planning and scheduling modules adapt to your workflows – including team and account management, proposal and contract handling, automated and manual scheduling, monitoring and reporting.
Cindy © combines data tracking with extensive search and reporting capabilities to deliver accurate, customizable reports for planning and financial purposes. Cindy © includes a flexible invoice generating system and also interfaces with accounting, financial and enterprise applications, including SAP, Oracle Financials.
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Technical Support
Key Features of Cindy ©
Integrated database

with access management provides a secure, efficient system for managing the entire TV and Radio commercial sales process


Clear interfaces, logical data entry, drag and drop capabilities, flexible features.

Drill-down search

Powerful search and report answers complex queries fast; displayed in your pre-set views.

Built-in ad inventory optimization

Automated Scheduling Module matches designated criteria within a time frame to deliver optimal TV and Radio commercial spot placements.

Real-time Updates

Dynamic updating always gives you the most current status of your inventory.

Graphical Snapshots

Monitoring module presents your weekly scheduling grid with blocks and breaks in a user-friendly view.